Privacy Policy — Garden Furniture Sale

Your Privacy at Garden Furniture Sale Ltd

Welcome to Garden Furniture Sale Ltd! This privacy policy explains how we collect and use your personal information when you visit and use our website, gardenfurnituresale.org.

When you provide us with your information, you’re confirming that you are over 13 years old. Garden Furniture Sale Ltd is in charge of your personal data (we’ll refer to ourselves as “we,” “us,” or “our” in this policy).

It’s really important that the information we hold about you is correct and up-to-date. Please let us know if your personal details change at any time by emailing us at support@gardenfurnituresale.org.

What Information We Collect About You, Why, and How We Use It

Personal data is any information that can identify you. It doesn’t include anonymous data. Here are the types of personal data we might process and why:

Communication Data: This includes any messages you send to us, whether through our website’s contact form, email, text, social media, or other ways. We use this to talk with you, keep records, and, if needed, to handle any legal claims. We do this because it’s in our legitimate interest to respond to you, keep accurate records, and protect our legal position.
Customer Data: This covers information related to your purchases, like your name, address, email, phone number, and what you bought. We use this data to provide you with the goods or services you ordered and to keep records of those transactions. We need this information to fulfill our contract with you or to take steps to enter into one.
User Data: This includes details about how you use our website and any online services, as well as content you post on our site or through other online services. We process this to keep our website running smoothly, ensure content is relevant to you, maintain security, back up our site, and manage our online presence and business. Our legitimate interest here is to properly run our website and business.
Technical Data: This is data about your device and how you use our site, such as your IP address, browser details, how long you spend on pages, and your navigation paths. This data comes from our website analytics system. We use it to understand how people use our site, to protect our business and website, to deliver relevant content and ads, and to measure how effective our advertising is. Our legitimate interest is to manage our website and grow our business by informing our marketing strategy.
Marketing Data: This includes your preferences for receiving marketing from us and from third parties. We use this to let you participate in promotions (like competitions), to deliver relevant website content and ads, and to understand how effective our advertising is. Our legitimate interest is to understand how customers use our products/services, to develop them, grow our business, and decide on our marketing strategy.

We may combine Customer, User, Technical, and Marketing Data to deliver personalized website content and advertisements to you (including ads on platforms like Facebook) and to understand their effectiveness. Our legitimate interest for this is to grow our business. We might also use this data to send you other marketing communications, based either on your consent or our legitimate interest to grow our business.

Sensitive Data

We do not collect any sensitive personal data about you. This includes information about your race, ethnicity, religious beliefs, health, sex life, sexual orientation, political opinions, or genetic/biometric data. We also don’t collect information about criminal convictions or offenses.

If we need to collect personal data by law or under a contract with you, and you don’t provide it when requested, we might not be able to fulfill our contract (for example, we might not be able to deliver your goods). If this happens, we’ll let you know.

We will only use your personal data for the reason we collected it, or for a very similar and necessary purpose. If we ever need to use your details for a new, unrelated purpose, we’ll inform you and explain our legal reasons. We may process your personal data without your knowledge or consent if it’s required or allowed by law.

We do not use automated decision-making or any type of automated profiling.

How We Collect Your Personal Data

Directly from you: You might provide us with data by filling in forms on our website or by sending us emails.
Automatically as you use our website: We automatically collect certain data using cookies and similar technologies. Please see our Cookie Policy for more details.
From third parties: We might receive data from services like Google (for analytics and search information) or advertising networks like Facebook, which may be based outside the EU. We also get data from providers of technical, payment, and delivery services, and sometimes from data brokers or aggregators.
From public sources: We may also receive data from publicly available sources within the EU, such as Companies House and the Electoral Register.

Marketing Communications

We send you marketing communications either because you’ve given us your consent or because it’s in our legitimate interest to grow our business.

Under UK regulations (Privacy and Electronic Communications Regulations), we can send you marketing emails if you’ve bought something from us, asked for information about our products/services, or agreed to receive marketing, and you haven’t opted out. If you’re a limited company, we might send you marketing emails without your specific consent, but you can always opt out at any time.

We will always get your explicit consent before sharing your personal data with any third party for their own marketing purposes.

You can tell us or any third party to stop sending you marketing messages at any time. Just follow the “opt-out” links in any marketing message you receive, or email us at support@gardenfurnituresale.org. If you opt out of marketing, this won’t affect communications related to transactions you’ve made, like purchases or warranty registrations.

Sharing Your Personal Data

We may need to share your personal data with certain parties:

Other companies within our group that provide services to us.
Service providers who handle IT and system administration.
Professional advisors like lawyers, bankers, auditors, and insurers.
Government bodies that require us to report our processing activities.
Third parties if we sell, transfer, or merge parts of our business or assets.
Courier partners to deliver your ordered services and products.

We require all third parties who handle your data to respect its security and treat it according to the law. They are only allowed to process your personal data for specific purposes and as per our instructions.

International Data Transfers

We do not transfer your personal data outside the European Economic Area (EEA).

Data Security

We’ve put security measures in place to prevent your personal data from being accidentally lost, used, changed, disclosed, or accessed without permission. We also limit access to your personal data to only those employees and partners who genuinely need it for their work. They will only process your data following our instructions and must keep it confidential.

We have procedures in place to handle any suspected personal data breaches and will notify you and any relevant regulator if we’re legally required to do so.

How Long We Keep Your Data

We will only keep your personal data for as long as necessary to fulfill the purposes we collected it for, including meeting any legal, accounting, or reporting requirements.

When deciding how long to keep data, we consider its amount, nature, sensitivity, the potential risk of harm from unauthorized use or disclosure, why we’re processing it, if those purposes can be achieved by other means, and any legal requirements.

For tax purposes, the law requires us to keep basic customer information (like contact, identity, financial, and transaction details) for six years after they stop being customers.

In some cases, we might anonymize your personal data for research or statistical purposes. If we do this, we can use the anonymized information indefinitely without further notice to you.

Your Legal Rights Regarding Your Data

Under data protection laws, you have specific rights concerning your personal data. These include the right to:

Access the data we hold about you.
Request corrections to your data.
Request erasure of your data.
Ask for restrictions on how your data is processed.
Request a transfer of your data.
Object to certain types of processing.
Request data portability.
Withdraw consent (if consent was our legal basis for processing).

You can find more details about these rights on the ICO’s website: https://ico.org.uk/for-organisations/guide-to-the-general-data-protection-regulation-gdpr/individual-rights/

If you want to exercise any of these rights, please email us at support@gardenfurnituresale.org.

You won’t typically have to pay a fee to access your personal data or exercise any other rights. However, we may charge a reasonable fee if your request is clearly unfounded, repetitive, or excessive. We might also refuse to comply in such circumstances.

To protect your data, we may need to ask for specific information to confirm your identity and ensure you have the right to access your personal data. This is a security measure. We might also contact you for more information to help us respond to your request quicker.

We aim to respond to all legitimate requests within one month. If your request is particularly complex or you’ve made several requests, it might take us longer, but we will notify you if this is the case.

If you’re unhappy with how we collect and use your data, you have the right to complain to the Information Commissioner’s Office (ICO), the UK’s data protection authority (www.ico.org.uk). We’d appreciate it if you contacted us first so we can try to resolve your concerns directly.

Third-Party Links

Our website may contain links to other websites, plug-ins, and applications that belong to third parties. Clicking on these links or enabling these connections might allow third parties to collect or share data about you. We don’t control these third-party websites and aren’t responsible for their privacy policies. When you leave our website, we encourage you to read the privacy notice of every website you visit.

Cookies

You can set your browser to reject all or some cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please be aware that some parts of this website might not work correctly or become inaccessible. For more information about the cookies we use, please see here.